Mallory Hansen Founder of Mindful Made Co. on her unique Mamaprenista Journey

Copy of Website Header Template (2)

Describe your business in a few words:

Hi, I’m Mallory – founder of mindful made co. I’m passionate about helping bring more ease to mamas entering the 4th trimester. After giving birth in the middle of a pandemic, and experiencing the systemic lack of support for new moms, I felt drawn to make an impact and work towards filling the gap. Moms need more support, and our curated postpartum & self-care boxes are designed to help mamas feel empowered and a little like herself again. Each box has a selection of nourishing, holistic, non-toxic products for healing and self-care, so moms can find ease no matter what chapter they’re in. In addition, I am a designer & marketing consultant specializing in branding for small businesses. I love helping small businesses and startups make their brand come to life.

What was your background prior to starting your own business?

Graphic design, marketing, branding, health & wellness

Did you always know you wanted to be an entrepreneur?

Yes. I co-owned a small but successful creative design studio in the past and I’ve always been more excited by the opportunity to work for myself

Take us back to when you first launched your business, what was your marketing strategy to get the word out, and did it go as planned?

Well, I just launched in September so it was very recent! marketing was a lot harder than I expected as someone with a marketing background. My strategy involved building an email list, social media outreach and growth, and minimal ads since I had a small budget. None of it really went how I expected, but I also did this while being a full-time SAHM with a 1-year-old, so had very few hours/day to work.

What is the accomplishment you are the most proud of to date?

Birthing the most beautiful baby.

Do you believe in work/life balance? What are some of your best tips?

I believe in work/life harmony. balance means how you manage the time dedicated to working and the time you spend on other activities. to me this feels like the other activities get put second like life is less important and it feels harder and more overwhelming. It’s a very “live for the weekend mentality”. Work-life harmony involves incorporating work into the rest of life in a way that promotes happiness both at home and in work.

Mindfully made co is all about advocating for daily self-care, and helping moms see that this isn’t something that’s overwhelming or complicated. if it’s overwhelming then it’s not self-care. we have to find ways to care for our mental & physical health, and that includes finding harmony. so deep breathing when you feel anxious or stressed, creating a solid morning routine, and daily movement/exercise are my top 3 ways to incorporate self-care into my daily life.

What have you achieved recently that you’d like to celebrate with our community?

Launching mindful made co was a big step! I’m close to 1000 followers on Instagram, so that’s exciting! and I’m hosting a self-care new year challenge which has been really fulfilling so far.

What’s next for your business? What can we expect to see over the next few years?

My goal is to keep growing and build a hugely profitable business and in a few years, I aim to have a brick and mortar apothecary to house my box company, with additional products and my own line of clean self-care products.

What excites you about being an Entreprenista League member?

I love meeting and supporting other mom and women entrepreneurs. I am always looking for new networking opportunities and as a full-time stay at home mom in this day and age, there aren’t a whole lot of opportunities to meet new people.

Learn more about the Entreprenista League and join today!

Share it!

Posted in

Leave a Comment

Ashleigh Barker, Head of Beauty for Lincoln International, on her unique Entreprenista journey

Describe your business in a few words: I am the Head of Beauty for Lincoln International, an investment banking platform that advises brands and management teams on growth capital fundraising and M&A advisory strategies. What was your background prior to starting your own business? I’m an M&A strategy, advisor and investment professional with both investment…

Cheli Grace of Book to Millions Reflects on 1 Year in The Entreprenista League

Brief description of your business: I offer professional publishing services with business strategy. I help you write, publish and market your non-fiction book that is aligned to your business and brand. We have a 5-phase system that does a lot of the work for you so all you have to do is show up with…

Rosemary Leader, Founder of Connect The Kind, has set out to change the way we gift

Describe your business in a few words: My name is Rosemary Leader, and I started Connect The Kind in December 2020. At Connect The Kind, we have set out to change the way people gift. Our mission has been to create a more meaningful, impactful way to celebrate the good people in your lives. We…

Ashley Reckdenwald, Founder of Working Mom Notes, on her mission as a Mamaprenista

Describe your business in a few words: I am the Founder of Working Mom Notes. My mission is to empower mothers through community and experience, enabling all to prosper in both career and motherhood. I believe in moderating difficult conversations to help women feel seen and heard. What was your background prior to starting your…

Riley Flanagan of Riley’s Rows on starting her own international wine company

Describe your business in a few words: When I was four years old, Dad and I had our first harvest. I came home and knew I wanted to be a winemaker. I have loved growing up in this industry and I started Riley’s Rows as a way to share wines with people. My mission is…

Adriana Robinson, Founder of Reina Skincare, on her “accidental” success as an Entreprenista

Describe your business in a few words: My name is Adriana Robinson. I started this business in 2018. I was suffering from Acne all over my body and the products in store were not working for me. I decided to go the natural route and I accidentally ordered 10 pounds of Shea Butter instead of…

Laura Elliott, Co-Founder of Kula Inc., on taking the leap to launch a podcast

Describe your business in a few words: I am Laura Elliott the co-founder of Kula Inc. Kula is transforming the way moms receive support with a membership-based platform that allows moms to book 1:1 virtual sessions with a network of maternal wellness experts, including sleep consultants, counselors, career coaches, nutritionists, and more. What was your…

Meet Britney Mahoney: Senior Executive Assistant turned Entreprenista

Describe your business in a few words: As an 18-year highly experienced executive assistant with a diverse background in providing support to senior-level officials through in-person and virtual settings. Your business is our business. I believe in making your dreams and goals a reality and my Virtual Assistants know just how to do that. We’re…

Dawn Scott, Host of The Empowered CPA, is educating Entreprenistas with her curated courses

Describe your business in a few words: I am a CPA, podcast host, digital content creator, and co-founder of a blow-dry bar. What was your background prior to starting your own business? I worked for boutique accounting firms, a publicly traded utility and high net worth trust companies. Did you always know you wanted to…

Meet Caley Adams, Founder & Creative Director of Wildes District

Describe your business in a few words: Caley Adams is the Founder & Creative Director of Wildes District, an NYC-based design studio that specializes in emerging women’s and e-commerce brands. Wildes District works closely with founders to build meaningful experiences that span multiple touchpoints — including brand, web, app, print, packaging, and more. Caley has…

Public Relations Leader and Entreprenista, Ronica Cleary, on highlighting important and impactful stories

Describe your business in a few words: I launched Cleary Strategies to provide public relations, media placements, & crisis management to leaders and corporations. I’m a former television journalist who most recently worked as a White House Correspondent and hosted a weekly political talk show for WTTG Fox 5. My goal is to help you…

Brielle Brown, Founder & CEO of Anxiety Cosmetics, on Launching a Beauty Company Mid-Pandemic

Describe your business in a few words: I am the Founder & CEO of Anxiety Cosmetics! We are a Clean Beauty Brand Specializing in CBD Infused Cosmetics. BRAND STORY: The story starts a few years back when I was eating CBD gummies before bed due to my own Anxiety. I would toss and turn at…

Alla Koretsky of HeyLayer is on a mission to make sure women are represented in Web3

Describe your business in a few words: Alla Koretsky is Co-founder and CEO of HeyLayer – the one-stop NFT management solution to help brands transition into web3.Before founding HeyLayer, Alla spent over 15 years working as a buyer in luxury fashion, E-commerce, and subscription business startups, bridging gaps between branding, marketing, and product development. Her…

Ashley Girard of Welly’s Wellness on how her early days shaped the Entreprenista she’d become

Describe your business in a few words: Hi, I’m Ashley Girard — CEO and Founder of Welly’s Wellness. We sell prepackaged snacks, drinks and on-the-go essentials, as well as salads, fresh pressed juice + shots and more! Think of us like a healthy 7-11, but on wheels (and way cuter!). We also launched an MVP…

Donatella Arpaia: Serial Entreprenista, Attorney turned Restaurateur and Head Judge on Iron Chef America

Describe your business in a few words: Donatella Arpaia is a serial entrepreneur, trailblazing attorney turned restaurateur, celebrity chef, cookbook author, motivational speaker, brand ambassador, and mother. Donatella is best known for her recurring role as Head Judge on Iron Chef America. What was your background prior to starting your own business? My background was…