In Conversation with Anna Crollman of My Cancer Chic

Anna Crollman_Blog Header

Describe My Cancer Chic in a few words?

Anna is a young breast cancer survivor, new mom and style enthusiast. She uses her experience of facing breast cancer in her 20s to create resources, community and inspiration for young women facing breast cancer. Her blog became a place to share not just her cancer story, but her passion for all things style and beauty. Now, five years into remission, she continues to inspire young women through wellness, positivity, style, and self-love.

What made you take the leap to start your own business?

My own breast cancer diagnosis at age 27.

What was your background prior to starting your own business?

I went to school for early childhood education and worked in education for 4 years before making the jump to administrative work in higher education.

Did you always know you wanted to be an entrepreneur?

No, I never in a million years thought I would be an entrepreneur. I love structure and guidance and security.

Take us back to when you first launched your business, what was your marketing strategy to get the word out and did it go as planned?

At the time I launched I didn’t even know what a marketing strategy was. I started unsure if anyone would ever read what I was writing besides my mom. As my brand grew I created and evolved my marketing strategy to fit my goals and my idea reader,

We always learn the most from our mistakes, share a time with us that you made a mistake or had a challenging time in business and what you learned from it?

I had a particular partnership last year where I learned a painful financial and legal mistake. It forced me to make some major shifts in how I approach partnerships and protect my time and worth but it was a very valuable lesson that has catapulted my business this year.

What is the accomplishment you are the most proud of to date?

Walking the AnaOno fashion show in NYFW in my underwear and writing my miscarriage journey for healthline.com, my feature on Wendy Williams.

When hiring for your team, what is your go-to interview question? Please share any hiring tips you can share from your experience?

How do you communicate? I find that understanding how your team and employees communicate and process helps set the stage for more open and product communication moving forward.

How has your business or industry been impacted by the COVID-19 pandemic?

I have been very lucky that the pandemic has actually caused people to be online more and seeking support in virtual spaces in rates never seen before this has been helpful for my blogging and social media platforms as I expand to new audiences and help more women.

What’s next for your business? What can we expect to see over the next few years?

Hopefully more writing and more widespread resources available helping women find their inner confidence and the value in their voice in order to persevere through difficult times and thrive.

What is the biggest lesson you have learned in 2020?

I shouldn’t limit myself with the ideas I can only imagine for myself now.

What do you know now that you wish you knew when you were first starting your business?

I wish I knew my worth! I gave away my voice, my talent and my time for free for way too long.

How have you managed to stay grounded this year?

Gratitude – every time I get overwhelmed, discouraged and down I focus back on all I have to be grateful for. I take it back to the simple things. A roof over my head, a healthy son, a full time job.

Do you believe in work/life balance? What are some of your best tips?

I believe that there is no such thing as work/life balance but there is such a thing as boundaries. For me what helps is setting a clear block for when I am working (my 9-5), when I will work on blog and when I will be in family mode or wife mode. When I am in those modes I do my best

What’s something our audience would be surprised to learn about you?

I was homeschooled until 6th grade.

What are your top 3 tips to stay productive each day?

Start the day with clear actionable goals.

Begin with an action of self-care for me that is doing my makeup, and making a latte. 

Set timers to block tasks.

What does being an Entreprenista mean to you?

It means owning the direction of your future, committing to positive influence and  learning from your mistakes. It means surviving the hurt moments and celebrating the wins and knowing your own worth!

Share it!

Posted in
Tags

Leave a Comment





Entreprenista Announces Winners of its 2023 Top 100 Women Business Leaders Awards Presented by Chase Ink

Leading Membership Community for Founders Amplifies Stories of Outstanding Entrepreneurs New York, United States – February 20, 2024 — The Entreprenista League, a leading membership community for ambitious, entrepreneurial women, is excited to ​​announce the winners of its 2023 Entreprenista 100 Awards. The Entreprenista Awards, presented by Chase® Ink®, honors the achievements of 100 women business leaders across…

Pitching Yourself and Finding Your Voice with Brianna Ruelas

“I see that a lot of these young women are struggling to feel like their impact matters and I really want to create something that incorporates my own stories, my own journey, to show them that our choices matter. But more importantly, that they matter, and that everything they bring to the table is significant…

Franchising, Scaling, and Selling a Business with Jillian Lorenz & Ariana Chernin

“You really, really need to trust your gut. Human nature is everything. It’s like your first date where everyone’s on their best behavior. But when there’s smoke, there’s fire. If you feel something in your intuition, it’s not right.”  –Ariana Chernin In this episode of Entreprenista, we sat down with Jillian Lorenz and Ariana Chernin,…

The Finishing Touch with Stephanie Purzycki

“I time block and I say, ‘This is going to be the time specific to managing the business.’ Being able to manage my time correctly and know when I’m doing what. In this post COVID era where we’re all working remotely, being able to connect face to face is also important. So, our weekly zoom…

Growing Through Partnerships with Abby Price

“If you’re not good at it, that is 100% okay. You don’t need to be good at everything. But just make sure, in the beginning at least, you’re spending a little extra time figuring it out—or you can lean on someone to look into it for you to make sure you’re doing it right.” – Abby…

Minisode with Steph: Spilling Wellness Secrets

Hi Entreprenistas! It’s Steph here again with another quick minisode. Today, I’m sharing all about the inspiration behind making my 2024 all about wellness. You’ll hear some of my favorite wellness tips and secrets, why it pays to give yourself grace, and all about the importance of having an accountability partner.  You’re going to hear…

Minisode with Steph: Making the Most of Your Founders Weekend Experience

Hi Entreprenistas! It’s Steph here and this year we are going to be bringing you content beyond our weekly interviews with founders. This is our first Minisode of the year and I am excited to share with you some of my best relationship building tips and how I handle events as an introverted extrovert. Plus…

Ali Hicks-Wright’s Mission to Help Creative Entrepreneurs Build and Scale with Amari Creative

Hi Ali! Please share a brief introduction about yourself and your business: Ali Hicks-Wright is the Founder and Creative Director of Amari Creative, a branding studio that specializes in building strategic brands and websites for ambitious entrepreneurs by pairing engaging copy with striking design. Since starting Amari Creative in 2016, Ali has worked with hundreds…

Grants You Need to Apply to For Your Business!

BMO Fellowship Application Notes Note that when applying, be sure to acknowledge the impact of the virtual workshops and resources provided by BMO and how that will support you just as much if not more than the prize $ itself! What you could receive: $15,000 across select applicants Deadline: Jan 31, 2024 DearGod Grant Application…

Making the Bed with Ruby Russell

“I’ve had a few setbacks. One was our first [launch in] March 2020. And guess what? The world shut down. And so I tried again on March the 13th 2023. I was at the London Stock Exchange when, guess what? That was the day that Silicon Valley crashed. So, all you can do is laugh…

Optimizing and Scaling Your Business with Tylar Brannon

“I think you have to stay calm when the world is on fire. You might have a small fire, you might have a massive fire, but your job as a leader is to create that calm… There’s days you feel like you’re drowning, but you still have to be able to show up for your…

Certifying Your Company With Heather Cox

“If you don’t have the time or money to do it once, you definitely do not have the time or money to do it twice—so make sure you outsource to experts the first time.” – Heather Cox When Heather Cox was pregnant with her first baby, she knew continuing to work was a non-negotiable—she just wasn’t…

Crafting a Powerful Pitch with Katie Dunn & Kat Weaver

“We’ve helped founders secure so much money just by sticking to the foundations and not doing crazy-flashy things or over-thinking… We had one founder secure $85,000 in one pitch opportunity—the money really is out there.” – Kat Weaver In this episode of Entreprenista, we’re sitting down with angel investor Katie Dunn and serial entrepreneur Kat…

Finding Your Ultimate Purpose with Harli Gawronski

“You’re always focused on the big goal, and you don’t celebrate the little wins in between. And that is so important. And for me, it’s something that I had to learn, was to celebrate the little wins in between—because that’s what keeps you going to the ultimate goal.” – Harli Gawronski Harli Gawronski had a realization…

Building Gravitas and Catalyzing Confidence with Lisa Sun

“When we tie so much of our happiness to [the] brass ring… It really just keeps us even more insecure and more overachieving.” – Lisa Sun In this episode of Entreprenista, we sit down with fashion entrepreneur Lisa Sun, founder and CEO of Gravitas New York, a lifestyle and apparel company that’s revolutionizing the concept…