Some of the greatest companies are conceived from a problem that the founder could not solve. This is one of those stories. Sas Simon, founder of NAME GLO, a business that offers customized neon lighting, solved her own need and discovered a gap in the market -- and now neon is everywhere.Sas joins Socialfly Co-founder Courtney Spritzer in the MouthMedia Network studios for a conversation about building her company and her journey to success, along with a surprise and a brainstorm.In this episode:
Hosts
Stephanie Cartin is a serial entrepreneur, investor, podcast host, community builder, and a champion for women founders. She created the Entreprenista League, a community for women founders, to provide resources and support necessary at all business stages. She’s also the Co-founder of Socialfly, one of the first social media marketing agencies, as well as Entreprenista Media and Pearl Influential Capital which was recently acquired by Cherub. Stephanie has shared her journey managing her health challenges with Multiple Sclerosis, Infertility, and a complicated pregnancy and is an advocate for women going through similar challenges. Her story and businesses have been featured on the Today Show, Bloomberg and Forbes. Consider Stephanie your biggest business cheerleader.
Courtney Spritzer is an accomplished entrepreneur, investor, podcast host, and advocate for women founders. As Co-Founder and CEO of Socialfly, a social-first digital agency launched in 2012 and acquired in 2024, she has helped shape the industry with innovative strategies. She co-founded the Entreprenista League, a community for women founders, offering essential resources and support for all stages of business growth. Courtney’s entrepreneurial journey and business insights have been highlighted in top publications like Entrepreneur.com, Bloomberg, and Forbes.
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Highlights
- The genesis of the name “Sas”
- Connecting with her eventual business partner
- Her second career: TV shows and Broadway
- Working 18 hour days, and no glamour
- Why staying positive and being naive may actually be a powerful combination to keep you ambitious and attentive
- Why Sas believes she is successful
- An important value of NAME GLO: stay innovative
- How Sas’ career as an actor played a role in preparing her entrepreneurial journey
- Leading a trend to make neon more accessible
- Juggling many things including a career as an actor while growing a company
- Figuring out the balance between passion, business and family—all as a new mother
- Sleep anxiety, and the coffee routine with her daughter
- Forward, no sideways