Former-teacher-turned-beauty-brand-founder Holly Thaggard’s sun-safe skincare brand Supergoop! is more than a successful business. It’s also a massive classroom that gives her and her team the opportunity to teach people how to protect themselves from the sun while enjoying life outdoors. Inspired by a friend whose skin cancer might have been prevented by a greater awareness of SPF and sun protection, Supergoops’s mission of “living bright” is not just a slogan -- it’s a way of life. Holly joins Socialfly Co-Founders Courtney Spritzer and Stephanie Cartin in the MouthMedia Network studio for a conversation about building her business and career, and describes her journey to success. Plus, a surprise.In this episode, Holly shares the origin of the Supergoop! name, and Holly’s vision to educate the world about safe sun protection; how Holly figured out the path to building a skin care company; how she used social media not only to sell products but to educate as many people as possible; why company culture is essential to the success of her business; how she’s navigated building a business with offices in two states; and, how Supergoop has found a creative way to get people to apply sunscreen around their eyes, where there is more danger than we realize.
Hosts
Stephanie Cartin is a serial entrepreneur, investor, podcast host, community builder, and a champion for women founders. She created the Entreprenista League, a community for women founders, to provide resources and support necessary at all business stages. She’s also the Co-founder of Socialfly, one of the first social media marketing agencies, as well as Entreprenista Media and Pearl Influential Capital which was recently acquired by Cherub. Stephanie has shared her journey managing her health challenges with Multiple Sclerosis, Infertility, and a complicated pregnancy and is an advocate for women going through similar challenges. Her story and businesses have been featured on the Today Show, Bloomberg and Forbes. Consider Stephanie your biggest business cheerleader.
Courtney Spritzer is an accomplished entrepreneur, investor, podcast host, and advocate for women founders. As Co-Founder and CEO of Socialfly, a social-first digital agency launched in 2012 and acquired in 2024, she has helped shape the industry with innovative strategies. She co-founded the Entreprenista League, a community for women founders, offering essential resources and support for all stages of business growth. Courtney’s entrepreneurial journey and business insights have been highlighted in top publications like Entrepreneur.com, Bloomberg, and Forbes.
Get featured on our podcast as an Entreprenista League member
Interested in being a podcast guest? We’re accepting applications from Entreprenista League members who want to share their stories.
Join 2,000+ supportive, ambitious founders in the