“You have to listen to your customers. You have to listen to your community to find out what their needs are, what they like. Your business is going to evolve over the years based on customer needs and preferences.”
We know we say this every year… but once again, 2024 has absolutely flown by. Though the year has been a rollercoaster of ups and downs, we’ve had the privilege of experiencing so many learning lessons. Today, we're giving you a behind-the-scenes peak at how we built our businesses this year, the work we put into selling businesses, and so much more. You’ll also hear some clues about what we’re up to in 2025 and beyond.
We talked about:
- The journey of selling a business (01:59)
- Lessons learned from the acquisition process (11:50)
- Building a thriving business (17:55)
- Rebranding (24:02)
- The power of connection (32:11)
Are you ready to make meaningful business connections that lead to real business results?
Join our Entreprenista League community of women founders at https://refer.entreprenista.com/joinus! You’ll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can’t wait to welcome you, support you, and be part of your business journey!
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Guests
Hosts
Stephanie Cartin is a serial entrepreneur, investor, podcast host, community builder, and a champion for women founders. She created the Entreprenista League, a community for women founders, to provide resources and support necessary at all business stages. She’s also the Co-founder of Socialfly, one of the first social media marketing agencies, as well as Entreprenista Media and Pearl Influential Capital which was recently acquired by Cherub. Stephanie has shared her journey managing her health challenges with Multiple Sclerosis, Infertility, and a complicated pregnancy and is an advocate for women going through similar challenges. Her story and businesses have been featured on the Today Show, Bloomberg and Forbes. Consider Stephanie your biggest business cheerleader.
Courtney Spritzer is an accomplished entrepreneur, investor, podcast host, and advocate for women founders. As Co-Founder and CEO of Socialfly, a social-first digital agency launched in 2012 and acquired in 2024, she has helped shape the industry with innovative strategies. She co-founded the Entreprenista League, a community for women founders, offering essential resources and support for all stages of business growth. Courtney’s entrepreneurial journey and business insights have been highlighted in top publications like Entrepreneur.com, Bloomberg, and Forbes.
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Highlights
- The journey of selling a business (01:59)
- Lessons learned from the acquisition process (11:50)
- Building a thriving business (17:55)
- Rebranding (24:02)
- The power of connection (32:11)
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