Building a business is hard enough. In addition to being a mom? That’s another level.But co-founding a business with your spouse — someone who is already a serial entrepreneur and highly accomplished in their industry (in this case, haircare icon Frederic Fekkai) —- that takes some serious strategy, guts, and determination. Shirin Von Wulffen has built Bastide, a beauty brand focused on making skincare a moment, allowing women to pause and have a ritual.Shirin joins Socialfly Co-Founder Stephanie Cartin in the MouthMedia Network studio for a conversation about building her business and career; standing up for herself while knowing her limitations; why anger can be a great energy; and, why using your gut in the hiring process is crucial. Plus, a surprise.
Guests
Shirin Von Wulffen
Hosts
Stephanie Cartin
Stephanie Cartin is a serial entrepreneur, investor, podcast host, community builder, and a champion for women founders. She created the Entreprenista League, a community for women founders, to provide resources and support necessary at all business stages. She’s also the Co-founder of Socialfly, one of the first social media marketing agencies, as well as Entreprenista Media and Pearl Influential Capital which was recently acquired by Cherub. Stephanie has shared her journey managing her health challenges with Multiple Sclerosis, Infertility, and a complicated pregnancy and is an advocate for women going through similar challenges. Her story and businesses have been featured on the Today Show, Bloomberg and Forbes. Consider Stephanie your biggest business cheerleader.
Courtney Spritzer
Courtney Spritzer is an accomplished entrepreneur, investor, podcast host, and advocate for women founders. As Co-Founder and CEO of Socialfly, a social-first digital agency launched in 2012 and acquired in 2024, she has helped shape the industry with innovative strategies. She co-founded the Entreprenista League, a community for women founders, offering essential resources and support for all stages of business growth. Courtney’s entrepreneurial journey and business insights have been highlighted in top publications like Entrepreneur.com, Bloomberg, and Forbes.
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