Sandra Morno Helps Women Entrepreneurs Manage Their Money

[Template] Website Member Feature Banner (1)

Hi, Sandra! Please share a brief introduction about yourself and your business:

I’m Sandra Morno, a tax strategist and IRS Enrolled Agent, and I run SSBM Consulting LLC. I specialize in helping women with six-figure service businesses in the U.S., who live abroad or travel, manage their taxes. My mission is to educate and save them money while providing peace of mind. I stumbled into this industry 15 years ago and learned the importance of business structures after a hefty IRS bill. I earned my IRS Enrolled Agent certification in 2013. I am currently on my Latin America tour in Argentina, I am looking to find a home outside the U.S. and become fluent in Spanish. I enjoy 90-2000s music, especially reggae, am a college football junkie, and love reality shows like Top Chef. I’m a Miami native and firmly on Team Warmth – life’s too short for layers. I’m also a proud first-generation Haitian American.

What excites you about being an Entreprenista League member?

I am excited about having a real community where I can get support and find partnerships and friends on this journey of a business owner.

We’re always here for support! What made you take the leap to start your own business?

I wanted freedom and flexibility to work when I want and travel the world.

Did you always know you wanted to be an entrepreneur?

No, after college I found myself constantly looking for ways to not work in a traditional work setting, which led me to start a few businesses before working in tax.

Take us back to when you first launched your business, what was your marketing strategy to get the word out and did it go as planned?

I didn’t have any marketing. Back in 2013, it was all word of mouth when it came to taxes.

What is the biggest challenge you have encountered along the way and what did you learn from it?

Getting consistent business. I learned I needed to push myself more and get out there to network and find opportunities to speak and educate others.

Do you believe in work/life balance? What are some of your best tips?

I do! I take naps. I have days where my where no electronics are on and I am out enjoying the day. I meditate and try to stay thankful.

That’s super important! What’s a piece of advice you can share that you wish you’d known when you first started your Entreprenista journey?

I wish I had a real community around me.

We’re so happy you have that now. What have you achieved recently that you’d like to celebrate with our community?

I brought in help so I can focus more on bringing in new annual clients.

What’s next for your business? What can we expect to see over the next few years?

Build to where I can sell it and focus on other things that I love.

Learn more about the Entreprenista League and join today!

Share it!

Posted in
Tags

Leave a Comment





Logan Rae on Her Journey to Founding a Digital Marketing Agency

Hi, Logan. Please share a brief introduction about yourself and your business: I’m Logan Rae, I’m 29 years old and Founder & CEO of Argon Agency. Who are your customers? Mid-size businesses mostly in the behavioral healthcare field. What made you take the leap to start your own business? I had done entrepreneurship once before…

Jennifer Jank on Helping Entrepreneurs Reclaim Their Time and Energy

Hi, Jennifer! Please share a brief introduction about yourself and your business: Jennifer Jank (JJ) is a productivity consultant helping business owners make more profit in less time and with better systems. Her goal is to help entrepreneurs, especially women, reclaim their time, energy, and attention away from busyness and towards joy… without sacrificing profits.…

How to Make an Impact as a Podcast Guest with Patrice Poltzer

“We’re being bombarded all day with so much content and noise. “Please, please. I need your attention here, here, here.” You really have to learn to think about who’s listening. Really ask yourself, what is the takeaway for the person listening? Why does that matter? And if you can’t think of that, then you don’t…

Andrea TheoJohn Helps Clients Grow and Market Their Brands

Hi, Andrea! Please share a brief introduction about yourself and your business: Andrea TheoJohn, MBA is a marketing and branding professional with over 15 years of global and corporate experience. She’s managed over 70 brand professionals in 17 different countries, handled the branding and communications efforts for 160M Euro M&A ventures and now brings that…

How Laurel Mintz Is Empowering Diverse Leaders in Venture Capital

“We transitioned almost everyone out of the company and really flipped the entire company around. It was one of the most painful few months of my entire career, but also one of the most impactful. And if we had not done that, we probably wouldn’t still be standing today.” In this episode of Entreprenista, we…

Valeria Lasak’s Marketing Agency Focuses on Fashion, Beauty, and Personal Brands

Hi, Valeria! Please share a brief introduction about yourself and your business: Hi, I’m Valeria. Cofounder of MKT Besties and Nomad, a marketing agency focused on fashion, beauty, and personal brands, I’m also a community leader with the New Miami Girls community and host the street podcast ‘Who Is She Miami.’ This project is especially…

Leigh Burgess on Her Passion for Consulting, Coaching, and Curated Events

Hi, Leigh! Please share a brief introduction about yourself and your business: Leigh is a CEO & Founder and driven entrepreneur who is passionate about helping organizations and individuals achieve their fullest potential faster. By continuously stepping out of her comfort zone and pushing boundaries, Leigh has not only grown her own company into a…

How to Avoid Legal Challenges with Lauren Bercuson from Storylock Legal

“In the beginning, if you don’t have a team or a system or community around you, it’s very easy to feel lost. There are these amazing communities out there for amazing female founders that will really help guide and support you. So, the greatest lesson I learned pretty quickly was that you’re never alone. Or,…

The Secrets to Building a Community Led Business with Ingrid Read

“You really have to understand that, in order for you to scale, you have to learn how to do certain things and master them before you move on. If you don’t do that, then your audience is going to feel just as lost as you feel.” In this episode of Entreprenista, we sat down with…

Krystal Childrey’s Journey to Founding a Boutique Ad Agency

Hi, Krystal! Please share a brief introduction about yourself and your business: Krystal Childrey is the founder of Soulwave Digital, a boutique advertising agency helping purpose-driven eCommerce brands scale profitably with Facebook and Instagram ads. Her agency takes a holistic approach to advertising and loves helping brands better understand their numbers, making sure that our…

Veteran Marketing Exec Mindy Anderson Brings Brands’ Stories to Life

Hi, Mindy! Please share a brief introduction about yourself and your business: Mindy Anderson is a veteran marketing executive, growth strategist, fractional chief marketing officer, and Founder of I Breathe Marketing. She has a proven record of building stronger brands, driving client engagement, and attracting more leads while maximizing return on marketing spend. Who are…

Tye Barrett Inspires People to Love Themselves Through Her Luxury Collection

Hi, Tye! Please share a brief introduction about yourself and your business: Amami was created by entrepreneur Tye Barrett, an African-American woman, who set out to inspire people to embrace their authentic selves and create a community rooted in selfacceptance. Like most powerful stories, hers starts with a personal journey of perseverance. As a single…

The Most Common Mistakes When Starting a Business—and How to Avoid Them

When you’re first starting a business, there’s so much you don’t know you don’t know—like how to price your offerings, market your business, or hire people to support you. Every entrepreneur learns along the way, so why not save yourself some time and money (and potentially even business heartbreak) by learning from the candid stories…

How Leyla Bilali is Building a Holistic Fertility Brand

“One big thing that sets us apart from other people in [the fertility] space is that we are a team of medical professionals and it’s all within our scope of practice to guide you through these things.” After a decade at one of New York City’s top fertility clinics, Leyla Bilali was approached by one…

How To Build a Sellable Business with Carrie Kerpen from The Whisper Group

In this episode of Entreprenista, we sat down with Carrie Kerpen, founder of The Whisper Group, an exit readiness practice for women-owned businesses. Carrie previously co-founded Likeable Media, one of the first social media agencies, which she successfully sold for eight figures in 2021. Carrie is an accomplished author and hosts “The Exit Whisperer” podcast,…