Sam Rudolph is the CEO and Co-Founder of Babyation - a venture-backed startup with a mission of “creating game-changing products and judgment-free conversations to build a community that supports, elevates, and unites women through all the roles they juggle - including being a mom”. Sam graduated from The Wharton School with a Bachelor of Economics before starting her career where virtually “every job [she] had didn’t exist before she had it”. It was this entrepreneurial spirit that guided her into starting her own business.
On this episode, we talk to Sam about the inspiration behind Babyation, how she was able to turn an idea into a business, and what valuable lessons she’s learned on her entrepreneurial journey.
“I don't let the ‘no’ define me. I know what I'm doing. I know that not everybody's gonna like me. I know that not everybody's gonna like my business. I'm 100% okay with that. You have to know that you're going to be told no, but you have to prepare for how you're going to handle the no.” - Samantha Rudolph
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Hosts
Carlyn Bushman is a seasoned business consultant, entrepreneur, and advocate for female founders. She founded POP Business Academy to empower women entrepreneurs with tools for building sustainable, profitable businesses. As CEO of Carlyn Bushman Consulting, she specializes in helping product- and service-based business owners navigate financials, marketing, and growth strategies. With extensive corporate experience, Carlyn, a mom in a blended family and lifelong learner, has been featured on Good Morning America and in Times Square. She's here to help you make money and stay in business.
Richelle is a pharmacist with extensive management and corporate experience at Target Corporation, specializing in recruitment, acquisitions, leadership, and operations. She is the Co-Founder and Former Director of Corporate Development at American Pediatric Dental Group, which she exited for eight figures, and Co-Founder of HealthBiz Mastery, an online health business course for healthcare providers, and the HealthBiz Connect community. A recognized business expert and NBC contributor, she’s been featured on GMA, CNN, Pix 11, Good Day Washington, to name a few. Richelle is also the co-author of The Power Couple.
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Highlights
- What inspired Sam to start Babyation 1:16
- What Sam’s career looked like before starting Babyation 3:41
- Sam’s foray into entrepreneurship 5:01
- How Sam was able to juggle work and starting a business 6:18
- The steps that Sam took when starting to build her business 7:36
- Sam’s grant application process 8:58
- How moving in with her parents helped drive the success of her business 10:11
- The approach Sam took towards her first investors’ pitch 11:19
- Why Sam’s Kickstarter Campaign experience was the most stressful 30 days of her life 13:16
- Sam’s advice on crowdfunding 16:35
- Why Sam loves fundraising 19:40
- Our advice for Sam on how to build a social media strategy 24:33
- Our non-traditional PR advice for Sam 26:46
- Sam’s advice for fellow entrepreneurs 28:17