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Tackling Gender Inequality through Tech with Emma Bates of Diem

CEO of Diem

February 18, 2022

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Highlights

  • Emma’s background, how her career started, and her first experiences in community-building
  • How a blog she started led Emma to work for a creator platform
  • How she realized she wanted to start her own company
  • Diem’s mission to create a social experience for women and non-binary individuals
  • How Emma and her business partner met and teamed up
  • The importance of trust in working with your best friend as a business partner
  • The process of building a technology company and launching an app
  • Why tech start-ups should aim for creating a minimum viable product
  • How Diem has evolved from its minimum viable product stage to what it is today
  • How the Diem launch reached a waitlist of 20,000 users
  • Emma’s fundraising experience and her advice on raising capital
  • How Emma gauged the amount of money they needed to raise for Diem
  • Staying organized during the pitching and fundraising process
  • Their monetization strategy for growing Diem
  • Emma’s advice for Entreprenistas who are about to launch their business
  • Why persistence is key to entrepreneurship and her thoughts on work/life balance

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