Sas Goldberg 97

Sas Simon of NAME GLO – A Name In Lights

April 29, 2019

Some of the greatest companies are conceived from a problem that the founder could not solve. This is one of those stories. Sas Simon, founder of NAME GLO, a business that offers customized neon lighting, solved her own need and discovered a gap in the market — and now neon is everywhere. Sas joins Socialfly Co-founder Courtney Spritzer in the MouthMedia Network studios for a conversation about building her company and her journey to success, along with a surprise and a brainstorm. In this episode:
  • The genesis of the name “Sas”
  • Connecting with her eventual business partner
  • Her second career: TV shows and Broadway
  • Working 18 hour days, and no glamour
  • Why staying positive and being naive may actually be a powerful combination to keep you ambitious and attentive
  • Why Sas believes she is successful
  • An important value of NAME GLO: stay innovative
  • How Sas’ career as an actor played a role in preparing her entrepreneurial journey
  • Leading a trend to make neon more accessible
  • Juggling many things including a career as an actor while growing a company
  • Figuring out the balance between passion, business and family—all as a new mother
  • Sleep anxiety, and the coffee routine with her daughter
  • Forward, no sideways