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Leveraging Small Business Grants & Crowdfunding to Scale Your Startup with Elisa Molina of COVEDOZA

March 4, 2022

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Highlights

  • What inspired Elisa to launch COVEDOZA
  • From ideation to launch: How Elisa initially began collaborating with international artisans
  • How Elisa educated herself on navigating import and shipping challenges with international suppliers
  • How Elisa created a revenue-sharing model to support the artisans as well as her company
  • What kept Elisa inspired and motivated to continue building COVENDOZA
  • Applying for grants and creating a crowdfunding campaign
  • Tips for creating your first crowdfunding campaign
  • Marketing strategies Elisa used to promote her business
  • Understanding how grants work and how Elisa used the grand funds to grow her COVEDOZA 
  • How to find small business grants in your area and state
  • Strategies to increase brand awareness and identifying the best ways to connect with reporters
  • What’s next for COVEDOZA and the inspiration behind the “It’s Me Season” apparel collection

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