“I really didn't want to start my own brand. I just wanted products that worked…So it’s just solving this puzzle, which is great as an entrepreneur, because that’s what it is every day - solving a new mystery.”
Adria is another prime example of how necessity breeds innovation. As she was searching for the best natural hair care products with healthy and organic ingredients, she continued to run into a Goldie Locks-like dilemma. Eventually, she found a formula that was just right when she realized: with a bit of research and her own intuitive touch, she could mix the perfect product from the comfort of her own kitchen. In today’s episode, we sit down with the Entreprenista 100 award-winner Adria Marshall, who is the Founder and CEO of Ecoslay, a plant-based hair-care product brand for textured hair types. Adria shares with us how her product became an overnight viral success, her keys to sustaining growth and scaling your business, why having the right team is essential for a successful work environment, and so much more!
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Hosts
Carlyn Bushman is a seasoned business consultant, entrepreneur, and advocate for female founders. She founded POP Business Academy to empower women entrepreneurs with tools for building sustainable, profitable businesses. As CEO of Carlyn Bushman Consulting, she specializes in helping product- and service-based business owners navigate financials, marketing, and growth strategies. With extensive corporate experience, Carlyn, a mom in a blended family and lifelong learner, has been featured on Good Morning America and in Times Square. She's here to help you make money and stay in business.
Richelle is a pharmacist with extensive management and corporate experience at Target Corporation, specializing in recruitment, acquisitions, leadership, and operations. She is the Co-Founder and Former Director of Corporate Development at American Pediatric Dental Group, which she exited for eight figures, and Co-Founder of HealthBiz Mastery, an online health business course for healthcare providers, and the HealthBiz Connect community. A recognized business expert and NBC contributor, she’s been featured on GMA, CNN, Pix 11, Good Day Washington, to name a few. Richelle is also the co-author of The Power Couple.
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Highlights
- Sustainability + Environmentally friendly products
- Natural hair care solutions
- Honoring + serving your community
- Handling viral success
- Email marketing for E-commerce businesses
- How to hire and fire as a new entrepreneur
- Successfully onboarding new team members
- Selling products on Amazon