Ever run into a problem that you just know there has to be a solution for, only to find out there really isn't? If you're like most Entreprenistas, maybe you decide just to create the solution yourself. Most people freeze with analysis paralysis, not Julie Stevens.
This week's guest is Julie Stevens, founder and CEO of the pre-made cocktail company, BeTini. Julie shares how her business was born out of hosting necessity, how she just dove in, and why she thinks it's important to choose your team wisely. She also shares what it feels like to be one of the only women in the room and how she made sure her voice was heard.
"I wanted to have really yummy, proper cocktails, that you could just chill and pour and spend more time bonding with your friends. So that's where the brand came out of." - Julie Stevens
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Hosts
Carlyn Bushman is a seasoned business consultant, entrepreneur, and advocate for female founders. She founded POP Business Academy to empower women entrepreneurs with tools for building sustainable, profitable businesses. As CEO of Carlyn Bushman Consulting, she specializes in helping product- and service-based business owners navigate financials, marketing, and growth strategies. With extensive corporate experience, Carlyn, a mom in a blended family and lifelong learner, has been featured on Good Morning America and in Times Square. She's here to help you make money and stay in business.
Richelle is a pharmacist with extensive management and corporate experience at Target Corporation, specializing in recruitment, acquisitions, leadership, and operations. She is the Co-Founder and Former Director of Corporate Development at American Pediatric Dental Group, which she exited for eight figures, and Co-Founder of HealthBiz Mastery, an online health business course for healthcare providers, and the HealthBiz Connect community. A recognized business expert and NBC contributor, she’s been featured on GMA, CNN, Pix 11, Good Day Washington, to name a few. Richelle is also the co-author of The Power Couple.
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Highlights
- Julie shares what it's like to be a female founder in a male-dominated industry 3:12
- What Julie was doing before starting BeTini 5:36
- Julie discusses the early challenges BeTini faced 6:28
- The importance of PR to Julie 8:59
- The reason for BeTini's design 12:22
- Julie, Stephanie, and Jessica share tips for engagement on social media 13:59