Leeanna Gantt of Tooktake on an effective way to keep track of medications

Website-Header-Template-1-7

Describe your business in a few words:

Hi! I am Leeanna, the founder, and CEO of tooktake dosage reminder labels. 

I invented tooktake during my chemo treatment for breast cancer to help me and my family keep track of my many medications, most of which weren’t pills. 

When I was done with my year of treatment, I still had one little pill I had to take every day. But even though this pill was keeping me healthy, I just couldn’t remember most days if I took it or still needed to take it! 

That’s when I knew that I was onto something with tooktake. It was simple, easy to use, wouldn’t be expensive, and gave me so much peace of mind knowing I was doing my best to stay well. 

Since launching tooktake, I have found so many other people like me with various chronic health conditions, everything from acne to anxiety and high cholesterol to allergies, who have something that they need to use or take on a regular basis that keeps them well. 

They don’t want an old person looking at a pillbox or anything that makes them feel stigmatized, old, or ill. 

One of the best parts of tooktake is that it works on all forms of medication and supplements, not just pills! So, moms are especially fond of tooktake because now there is an easy way to keep track of all those kids’ liquid meds, lotions, and vitamins. 

Tooktake is also great for pet owners : ) 

What was your background prior to starting your own business?

I was an advertising creative director for a long time. Then I was Executive director of a charity for 8 years, and I also had a community arts studio for a few years called Tinker.

Did you always know you wanted to be an entrepreneur?

I don’t think so, but now I can’t imagine doing anything else.

Take us back to when you first launched your business, what was your marketing strategy to get the word out and did it go as planned?

I thought if I built my website I would be so overwhelmed with orders that I wouldn’t know what to do. But that didn’t happen at all. Since then, I have mostly been doing organic social media. I had one super bad and expensive experience with a PR company.

What is the accomplishment you are the most proud of to date?

Getting into Walmart and CVS.

Do you believe in work/life balance? What are some of your best tips?

I do believe in work-life balance. For me, each day isn’t necessarily balanced, but I aim for a balanced week.

What have you achieved recently that you’d like to celebrate with our community?

Getting tooktake into Walmart and CVS stores has been a lot of work, and I am really proud to have accomplished that 🙂

What’s next for your business? What can we expect to see over the next few years?

More retailers! Maybe a distributor? I am still trying to get tooktake into all kinds of retail spaces and not just pharmacies. 

I would love to help people of all ages not feel stigmatized for having to take a medication or supplement to get or stay well. I hope that tooktake can share the message of talking about what you need to do to get and feel well so that friends and family can support your efforts, whatever that wellness plan may be.

What excites you about being an Entreprenista League member?

Meeting other founders and learning as much as I can, then being able to share it with others who are starting out.

Share it!

Posted in
Tags

Leave a Comment





Ansley Pridgen of Ansley Media Co. on helping small businesses grow

Describe your business in a few words: After attending SMU and receiving an Undergraduate Degree in Accounting, I moved to New York City to begin a career in fashion. While in NYC, I learned about fashion production, design, life, and hard work. However, I couldn’t suppress my deep love and connection to the South. After…

Clinical Therapist Kendra Toothill on how to unlock your well-being transformation

Describe your business in a few words: Hey! I’m Kendra Toothill. I help women unlock their well-being transformation by using their physical scars. I have been a clinical therapist for nearly a decade, and I help women heal from their physical and emotional health challenges by using my groundbreaking system: Scars Reigniting Your Feminine. Did…

Michelle Carter-Love of sHe Eco Investments promotes a healthier and more sustainable home purchasing option

Describe your business in a few words: What motivates me to have chosen a field dominated by men to pursue is to take part in lowering gas emissions and decreasing waste that has led to the acceleration of our climate crises in the construction industry. By profession, I am a financial coach for over 7…

Ariela Gorodzinsky of ZIBARI on founding a premium purveyor of authentic culinary foods from around the world

Describe your business in a few words: I grew up in Mexico City. Four years ago, I moved to New York to study for my masters in Food Studies at NYU.  Two years ago, I moved to Miami and founded ZIBARI. A premium purveyor of authentic culinary foods from around the world, offering a diverse…

Vanessa Ungvarsky of Taylor Made on creating her unique custom nail polish kits

Describe your business in a few words: Taylor Made Polish brings elevated experiences to savvy clean beauty enthusiasts with our patent-pending Custom Nail Polish kits and 15 Minute Organic Manicure sets.   Anchored in historic downtown Easton, Taylor Made sits at the intersection of scrappy and stylish. We are deeply connected to our community and if…

Kristen and Lindsey Archer of ARCHd on empowering women through handmade home decor

Describe your business in a few words: Sisters Kristen and Lindsey Archer create handmade home decor with their original female empowerment illustrations, skyline designs, and landscape photography. From “build your own” wood bookend sets to large wall art, each piece features bold colors and is uniquely made. ARCHd gives back a percentage of each online…

Felena Hanson of Hera Hub on collaborating with like-minded business owners

Describe your business in a few words: Felena is a long-time entrepreneur and marketing maven.  Her latest venture, Hera Hub, is a spa-inspired shared workspace and business accelerator for female entrepreneurs. This as-needed, flexible work and meeting space provide a productive environment for growing businesses.  Hera Hub members have access to a professional space to…

Joy Williams & Jane Molina of Ninni Co. on being moms’ “breast” friend

Describe your business in a few words: We are Joy Williams + Jane Molina. Sisters, best friends, and co-serial entrepreneurs. We launched the Ninni Co. brand on March 1, 2021, and sell direct-to-consumer from our website. Our featured product and what we’re known for is our breastlike pacifier. It’s a technology we patented and worked…

Business Coach Mary Massey on gaining clarity and achieving success

Describe your business in a few words: My journey to becoming a life coach began over 13 years ago when I became depressed after my father’s passing. Having lost my mom at a young age, I learned to grow up fast but never had the tools I needed to help me overcome loss and other…

Candace Noel of Flora Noel on setting the tone of any event with florals that convey desired moods

Describe your business in a few words: Hi! I’m Candace Noel, Founder and Owner of Flora Noel, a floral and event design studio based in Houston, Texas that specializes in personalizing experiences for special events and private spaces. We design floral arrangements that convey the desired mood of each event through color, shape, texture, and…

Dr. Sarah Nadimpalli of Same Team Childcare on streamlining the nanny-parent relationship

Describe your business in a few words: I am Dr. Sarah Nadimpalli of Same Team Childcare, a mom, nurse, and researcher.  Through using my academic lens and personal experiences in working with nannies, I have streamlined the nanny-parent search, hire, and onboarding process by creating a time-efficient online course both parents and nannies take together. …

Dental Entrepreneur Melissa Turner on making dentistry a better experience for patients and providers

Describe Your Business in a few words: I am Melissa Turner, a dental entrepreneur. I am a dental hygienist who has launched several businesses. I am an influencer and speaker to make dentistry a better experience for dental patients and dental providers. What was your background prior to starting your own business? I’ve been in dentistry…

Product Management Consultant Christina Kelley Weiss on empowering business development

Describe Your business in a few words: I’m a product management consultant & interim product executive for startups with ten years of experience in product management, software development, and digital health. I work with early- and mid-stage startups to help them grow & optimize their strategy, product team, and development processes. What was your background…

Kaitlin Nares of Hagen | Nares PLLC on helping families affected by serious injuries get relief

Describe your business in a few words: I am a Coloradoan. I am a mother to a beautiful and funny 6-month-old redheaded son named Brody. I am also a dog mom to two rescue pups named Boston and Bella. I am married to an entrepreneur, and he encouraged me to launch my law firm. Hagen |…

Michelle Dear of Tandem on empowering couples’ financial lives together

Describe your business in a few words: Hi Entreprenistas! I’m Michelle, the Co-Founder of Tandem, the easiest way for couples to share expenses. Tandem is an iOS app that eliminates the back-and-forth of Venmo without the need to get a joint account. Our mission is to empower couples’ financial lives together. What was your background prior…