In Conversation with Melissa Boloña of Beauty & the Broth

Melissa Bolona_Blog Header

Describe Beauty & the Broth in a few words?

Ingestible, convenient, healing beauty.

What made you take the leap to start your own business?

I wanted a lifestyle overhaul.

What was your background prior to starting your own business?

Acting and modeling.

Take us back to when you first launched your business, what was your marketing strategy to get the word out and did it go as planned?

I planned on doing tastings in gyms and spas.  NO because of covid– but it created a lot of creativity!!

We always learn the most from our mistakes, share a time with us that you made a mistake or had a challenging time in business and what you learned from it?

I initially had an off site kitchen. I was going to produce the product myself, and then I realized I was in over my head!! I pulled the plug on the kitchen the day it opened. I learned a lot from this.  Such as allocation of time and resources.  It was a huge disruption and took me back to square one. This moment built the company back up better than ever, in a scalable way.

What is the accomplishment you are the most proud of to date?

Launching Beauty & the Broth.

When hiring for your team, what is your go-to interview question? Please share any hiring tips you can share from your experience?

I love to ask “what is your greatest strength and weakness.”  It’s amazing how many answers you get.  The answers I LOVE is when someone shows vulnerability.  A tip I will share is to BE AUTHENTIC.

How has your business or industry been impacted by the COVID-19 pandemic?

My supply chain ghosted me for a hot moment which was really scary!!!! It delayed us from launch quite a bit. I have come to realize my product really helps to keep immunity up– therefore I am happy to be contributing to people’s good health.

What’s next for your business? What can we expect to see over the next few years?

A vegan flavor coming out in the next month! Retail locations, super markets. As well as beauty products!

What is the biggest lesson you have learned in 2020?

Prioritize what’s important to YOU. Not anyone else. Take time out for yourself and be your own best friend.

What do you know now that you wish you knew when you were first starting your business?

Haha!! Where do I begin? Walk, don’t leap. There are efficient ways to get things done. Not all shiny, pretty objects are worth their perceived value. Do your research on all ends of the spectrum whether its real estate, marketing, website etc. and lay out what is the most important to spend money on and WHY.

How have you managed to stay grounded this year?

Appreciating what I have.

Do you believe in work/life balance? What are some of your best tips?

Balance is key. You need to make sure no matter how busy you are that you are still making time for yourself or your friends. Instead of spending time on social media on your down time — facetime a friend!!

What’s something our audience would be surprised to learn about you?

I am a pretty big nerd. I love playing games. Board games, video games you name it. I also don’t watch TV very much at all.

What are your top 3 tips to stay productive each day?

WORK OUT — it’s for your mind. Make a routine. Routines keep me motivated.

What does being an Entreprenista mean to you?

It means being held accountable to inspire all the women out there wanting to start their own business or follow their dreams. It means offering support or guidance when need be.

Share it!

Posted in
Tags

Leave a Comment





Mamaprenista and Modern as a Mother Founder, Gillian Wade, on Making Busy Moms’ Lives Easier

Please share a brief introduction about yourself and your business: I am a Digital Marketing expert turned Chef! I live in Orange County, CA with my husband and two kids. Creating quick, healthy recipes is my thing! Meal plans can be so time-consuming, but Modern as a Mother has meal plans that can actually make…

Vocalist, Coach, and Mamaprenista Estani Frizzell on Following Her Passion

Please share a brief introduction about yourself and your business: I’m a vocalist/songwriter with a specialty in music and vocal production. I was vocal coaching vocalists for a number of years before beginning my own business as a “one-stop shop” for all music production services. I get to know the client, their tone, musical influences,…

Ann Ragan Kearns’s Journey to Launching Odyssey Public Relations

Please share a brief introduction about yourself and your business: Ann Ragan Kearns started her career in Public Relations in the Communications and Marketing department at People Style Watch magazine. From there, she honed her PR prowess at multiple boutique agencies throughout New York City where she learned the perfect brand launch, executed disruptive strategic…

Mamaprenista and Wee Macree Founder, Julie Tingley, on being a Girl Mom and Community Builder

Please share a brief introduction about yourself and your business: Julie Tingley is a community builder, child advocate, girl mom, and writer. Julie spent 15 years as an award winning-sales representative in the medical industry before staying home with her two daughters. In 2018, she brought the KNOW Women to Florida with the first KNOW…

Accomplished Accountant Sophie Plappert on Launching a Practice of Her Own: SJP Services Group

Please share a brief introduction about yourself and your business: Sophie Plappert, a proud Nashville resident for over a decade, graduated with a Bachelor’s degree in accounting from Belmont University in 2012. Armed with years of experience in accounting, wealth management, and financial planning, she took the skills she’d learned— both accounting-wise and people-wise— to…

Mamaprenista Alicia Underwood, Co-Owner and Director at Socially Inspired, on Creating a Meaningful Presence Online and Beyond

Please share a brief introduction about yourself and your business: Hello! My name is Alicia Underwood, and I am the Co-Owner and Director of Digital Strategy at Socially Inspired. I’ve been in the social media space since the very beginning. Fun fact: I was in Twitter’s Focus Group before it became Twitter! I’ve owned my…

Balance is Bullsh*t with Alicia McKenzie of Lift Like A Mother

Any mother knows that having a child completely transforms your body. You may (and honestly probably will) lose muscle mass and your body composition may shift. When Alicia McKenzie found herself in that position ten years ago, she knew she had to do something to help other women going through the same thing.  In today’s…

Wait….What?!: The FTX Lowdown with Madi Lieber

The last couple weeks have been an absolute roller coaster in the world of Web3. There has been some major drama with the collapse of FTX—but fear not, because one of our favorite guests is here to explain everything.  Today, we’re welcoming back Web3 expert Madi Lieber. Madi has a background in big tech—including time…

Why Chase Ink is the Go-To Business Credit Card for Entreprenistas with Jenny Shum

After a few years in the wrong field, Jenny Shum pivoted into financial services. It was in that industry that she realized her passion of helping small businesses. She rose through the ranks because she loved finding new ways to overcome the challenges she faced. Now she is the General Manager at Chase Ink and…

Mamaprenista Charlett Albert on Embodying your Feminine & Masculine Energy to Create a Business and Life you Love

Please share a brief introduction about yourself and your business: Hi everyone! I am Charlett, a Sales Coach & Feminine Leadership Mentor. I was in corporate sales + marketing for 10+ years and transitioned to sales coaching online for female entrepreneurs when becoming a mommy. ✅ My job is to help you create consistent cash…

Carolyn Fellner of Fellner & Co Management on being the go-to Profit-Driven Online Business Manager

Please share a brief introduction about yourself and your business: I’m Carolyn Fellner, Owner of Fellner & Co Management and Certified Dashboard Designer. I’m the Profit-Driven Online Business Manager. I help established female entrepreneurs who run 6 and 7-figure businesses analyze their data and optimize their business, so they can make more money with fewer…

Mamaprenista Morgan Lituchy of Aaron & Otto on Turning a Creative Outlet into a Business

Please share a brief introduction about yourself and your business: Like many people, when COVID hit I needed to find a creative outlet to keep myself busy and not feel so isolated. My son Aaron was born 6 weeks early in October 2019. I was scheduled to end my maternity leave at the beginning of…

Following the Breadcrumbs: Jackie Courtney on Building a Web3 LVMH

Learning about Web3 can be a tricky thing. Finding reliable sources isn’t always the easiest task, and it’s made even harder in an industry where information is constantly changing and evolving.  Today, we’re sitting down with Jackie Courtney, an entrepreneur, investor, and Web3 & NFT enthusiast. Jackie got her start founding Nearly Newlywed, a company…

Beauty Services in a Dash with Carla Oliva of Dash Bar

One day in 2017, Carla had been looking forward to pampering herself before her vacation with her husband. However, after six hours, she had only been able to get three services. She realized there had to be a more time efficient way for women to get their beauty services done.  In today’s episode, we sit…

High Quality Cocktails at Home with Dominique Gonzales of Root Elixirs

After rising up through the ranks in the hospitality industry to become a bartender at many different cocktail bars in Northern California, Dominique Gonzalez found herself being the designated bartender at all the gatherings she would attend. An Entreprenista at heart, Dominique decided to use her bartending knowledge to fix the problem that many of…