How To Build a Sellable Business with Carrie Kerpen from The Whisper Group

In this episode of Entreprenista, we sat down with Carrie Kerpen, founder of The Whisper Group, an exit readiness practice for women-owned businesses. Carrie previously co-founded Likeable Media, one of the first social media agencies, which she successfully sold for eight figures in 2021. Carrie is an accomplished author and hosts “The Exit Whisperer” podcast, which features women who have scaled and sold businesses. As a Certified Exit Planning Advisor, she is passionate about helping women entrepreneurs transform their businesses into valuable assets. Carrie has served as a mentor to Entreprenista for the past decade, and she continues to inspire with her unwavering commitment to empowering women in business, offering invaluable insights for those looking to achieve life-changing exits. Now, Carrie is leading our agency owner power groups inside the Entreprenista League. Tune in to hear why we consider Carrie our business guardian angel, what she plans to teach in her upcoming power groups, and how she and her husband threw a sponsored wedding at a ballpark that was covered by the New York Times.

We talked about:  

• The importance of building a robust network and leveraging relationships strategically to drive business growth (00:59.63)
• How she launched, scaled, and ultimately sold her first agency, Likeable Media (12:05.104)
• Why she’s leading the Agency Owner Power Group to help founders build scalable and sellable assets (18:59.694)
• What separates a good agency from a great agency (21:37)
• The best time to sell your business (29:29.87)
• Developing “The Whisper Way” methodology to make businesses more sellable (37:54.822)

Connect with Carrie:

• Agency Owner Power Group
• Instagram
• Website
• The Whisper Group
• Close The Exit Gap
• The Exit Whisperer Podcast
• The Whisper Way Book Pre-Sale

Are you ready to make meaningful business connections that lead to real business results? 

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