Creating a Meal-Kit Revolution with Ooshma Garg

ooshmagarg

“[You’re] spending money and growing not at a sustainable pace, but at this hyper-accelerated pace in order to rapidly take up market share and drown out competitors. When you keep raising money to do that, you keep giving more and more people big chunks of your business. The only way it works is if you have a little bit of luck, but also great execution, the ability to fundraise, and a great product. Then you actually become that unicorn because then the pie is big enough for everybody.”

In this episode of Entreprenista, we sat down with Ooshma Garg, founder and CEO of gourmet meal kit service Gobble. After experiencing the challenges of maintaining a healthy diet while running her first startup in college, Ooshma realized the importance of quick and easy home cooked meals for busy people. Her ability to identify and address consumer needs, coupled with a deep understanding of market fit has led Gobble to major success culminating in a strategic acquisition that’s allowed her to continue guiding and expanding the company’s vision. Tune in to hear how Ooshma’s college days at Stanford shaped her success, her experience raising capital for the first time, and how she has leaned on advice from other CEOs and founders during tumultuous times in business. She also talks about navigating the M&A process through strategic planning and reveals her biggest business secrets. 

We talked about:  

  • How Ooshma’s entrepreneurial spirit first expressed itself via Beanie Babies (02:22)
  • Embracing the lack of hierarchy in start-up culture (04:23)
  • The biggest lessons Ooshma learned from her first business (09:46)
  • How Gobble scaled to $6 million in revenue in its first year (19:03)
  • The pros and cons of direct mail marketing (23:16)
  • The emotional experience of the acquisition process (35:09)

Connect with Ooshma

Join us for Entreprenista Founders Weekend:

Join us from May 3-5th at The Ritz-Carlton in Orlando for your opportunities to connect and build relationships with the most powerful women in business. We can’t wait to be with you in person at our Founders Weekend Wealth & Wellness Retreat. Reserve your tickets here. 

Are you ready to make meaningful business connections that lead to real business results? 

Join our Entreprenista League community of women founders at entreprenista.com/join! You’ll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can’t wait to welcome you, support you, and be part of your business journey!

Thanks for tuning into this week’s episode of The Entreprenista Podcast – the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.

Get Featured on Startups in Stilettos

Want a chance to be featured on Startups in Stilettos? We’re currently accepting applications from our Entreprenista League members to be featured on the show! Think of the Entreprenista League as your team members in what can be a lonely startup founder’s journey. You’ll have access to a private community of like-minded female startup founders who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website, social channels – and, of course, the Startups in Stilettos podcast – and so much MORE!

Grow Your Startup with Startups in Stilettos

Thanks for tuning into this week’s episode of Startups in Stilettos, powered by the Entreprenista PodcastNetwork. If you enjoyed this episode, please subscribe and leave a review wherever you get your podcasts.

Apple Podcasts | TuneIn | GooglePlay | Stitcher | Spotify | iHeart Radio

Be sure to share your favorite episodes on social media to help us reach more startup founders, like you, and have a chance to win a one-on-one mentor and strategy session with Stephanie Cartin.

Join us on Facebook, Twitter, Instagram, and LinkedIn. And for even more exclusive content and information – and to get access to the 8 Secrets to Success in Your Business video course and worksheet – visit our website.

Share it!

Posted in
Tags

Leave a Comment





Former FBI Special Agent Cassandra Elliot Joseph Shares About Innovative Bedding Company

Hi, Cassandra! Please share a brief introduction about yourself and your business: I’m Cassandra, a retired Federal Law Enforcement Officer turned entrepreneur. As VP of Community Relations of Better Fit Bedding™, this innovation is here to revolutionize the bed-making process with our patented Fitted Flat Sheets, Fitted Comforters, and Fitted Blankets. Designed with innovative corner…

Shaping the Future of Media Production with Lena Jenkins-Smith

“As a leader, I knew that it was important for me to know the job. I have to know what it takes financially, physically, mentally to do any job. I would never want to tell somebody to do a job and be responsible for managing them in that position if I didn’t know what the…

Self-Care as a Leadership Strategy with BetterHelp’s Haesue Jo

“You’re pushing yourself beyond what you feel is comfortable, which means you’re gonna have chapters of discomfort or feeling like, ‘I’m not really sure if I’m there yet. And sometimes that’s true. Sometimes you’re not there yet. It’s good to tune into that because then you know where you should be focusing to improve.” In…

Tara Magalski on Founding a Spirit-Led Community for Holistic Health

Hi, Tara! Please share a brief introduction about yourself and your business: My name is Tara Magalski, and I am a wellness maven and the founder of Divine Lifestyles, and the DL Collective: a membership-style spirit-led community and online holistic health + healing resource center, an online sanctuary to experience a deeper state of alignment…

Tysheda Williams on Her Journey to Founding a Luxury Experience Company

Hi, Tysheda! Please share a brief introduction about yourself and your business: Hi, I’m Tysheda Williams. With an unwavering passion for curating enchanting experiences, I’ve spent years cultivating memories that transcend borders. From exploring the historic wonders of Europe to immersing myself in the vibrant cultures of Asia, the opulence of Dubai, and countless more…

Mayra Gomez-Sanchez on Her BIPOC Copywriting and Marketing Company

Hi, Mayra! Please share a brief introduction about yourself and your business: Hello everyone, I’m Mayra (my-rah) Founder and CEO of Cultural Visionaries – a copywriting and marketing strategy and a Latina-run company. I write for BIPOC business owners—and anyone who shares my values and vision—wanting to create a meaningful impact on other people’s lives.…

Making a Marketing Impact with Lindsey Breitwieser

“We don’t have to do a million things, we just have to do the right things. We often feel like ‘I don’t have a big budget to spend on ads and that’s why I’m not successful.’ We’re chasing all of these different marketing tactics… In truth, we don’t actually need to be doing that much.”…

Kwandaa Roberts Shares Her Success Story Making Modern Dollhouses

Hi, Kwandaa! Please share a brief introduction about yourself and your business: I’m Kwandaa Roberts, an OB/GYN and interior designer who sells high-style, modern dollhouses called Tiny House Calls. What excites you about being an Entreprenista League member? I have found networking with other women entrepreneurs to be one of the most important tools in…

Personalizing Maternal Wellness through One Tribe with Emilie Fritz Veloso

“Keep the momentum going. And that’s continuous meetings, continuous networking. And then set dates really set a, ‘We are looking to raise this by this time,’ so that you give yourself a deadline, and you give the investors a deadline, and you can hold yourself to it.” In this episode of Entreprenista, we sat down…

Caitlin Murphy on Her Freight Firm and Passion for Philanthropy

Hi, Caitlin! Please share a brief introduction about yourself and your business: Hi, my name is Caitlin Murphy and I am the Founder and CEO of Global Gateway Logistics, a global freight forwarding firm. My firm optimizes and simplifies the global shipping process. What excites you about being an Entreprenista League member? It can be…

Tabitha DeSeranno on Discovering Her Passion and Launching a Branding Company

Hi, Tabitha! Please share a brief introduction about yourself and your business: Hi, I’m Tabitha, the creative force behind Vivid Pixel Studio, where I blend strategy, design, and storytelling to craft impactful online presences for passionate service providers. I specialize in creating bespoke websites, impactful brands, and tailored marketing strategies to help service-based businesses not…

Transforming Your Mindset Through Hypnosis & NLP with Billé Frazier

“You know, it hurts. Nobody likes rejection and somebody didn’t like you—whether it be in a relationship or in a job. But you have to figure out how to get up and dust yourself off and make it work. And that’s a large part of what I try to impart to my clients, too, when…

Dr. Christina Jerger Shares About Her Femininity Coaching Business

Hi, Christina! Please share a brief introduction about yourself and your business: I’m Dr. Christina and the CEO and Founder of femsaloud based in Los Angeles, CA. I offer luxurious femininity coaching for female entrepreneurs, executives, and celebrities. With LA’s #1 VIP femininity makeover I make elite women irresistibly feminine and thriving in life. Whether…

Marine Turned Chef Joanne Thomas Shares About Her Cooking Career and Business

Hi, Joanne! Please share a brief introduction about yourself and your business: Hi! I’m Chef Joanne Thomas, a world-renowned culinary artist known for exceptional skills, creative flair, and dedication to the art of cooking. With a career spanning decades, I’ve curated a collection of custom-blended spices, gourmet butters, and other culinary delights that cater to…

Joanie French On Her Business That Creates Unforgettable Experiences Through Nature

Hi, Joanie! Please share a brief introduction about yourself and your business: Hey there! I’m Joanie, the creative mind behind Harmony Escape Experiences. Based in Winnipeg, Manitoba, I’m passionate about crafting unforgettable moments through personalized events. As an Office Administrator by day and an aspiring entrepreneur always, I’m on a mission to create harmonious and…