Courtney Boyer on Starting a Biz of Her Own to Elevate the Dialogue Around Women’s Health and Sexuality
Hi Courtney! Please share a brief introduction about yourself and your business:
Hello! I am a relationship and sexuality expert. I was trained as a mental health and sex therapist, life coach, and Reiki Practitioner. Recently, I published the book, “Not Tonight, Honey: Why Women Actually Don’t Want Sex and What We Can Do About It”. I am passionate about elevating the dialogue around women’s sexuality because I believe a pleasured woman is a powerful woman, and powerful women can change the world. I help individuals and couples infuse passion and purpose back into their lives. I live in Germany, love playing football (American soccer), and enjoy traveling with my husband and three children. You can learn more about my services here!
So Courtney, what excites you about being an Entreprenista League member?
Connecting with other empowered women who are full of knowledge and experience that will make me a better leader, friend, founder, and person.
How did you know it was time to take the leap to start your own business?
As a military spouse, we are often forced to pivot a lot. We move a lot and that requires us to reinvent ourselves often. Because I knew I wouldn’t likely be in a place longer than three years, I decided to work for myself and be in control of my own employment opportunities.
What was your background prior to starting your own business?
I was a sexuality educator for Planned Parenthood.
Did you always know you wanted to be an entrepreneur?
No, I did not.
Take us back to when you first launched your business, what was your marketing strategy to get the word out and did it go as planned?
There was no strategy, ha. It was a lot of word of mouth, listing my business in the yellow pages and then eventually social media.
Entreprenistas face daily challenges, what is a challenge you have had to overcome?
Believing that I am worth what I charge for my services.
What is the accomplishment you are the most proud of to date?
Publishing my first book
We all want to believe in work life balance…do you actually believe in work/life balance? What are some of your best tips?
I believe in seasons. You will have seasons where one area feels really good and the rest gets less attention. I don’t believe it is ever perfectly balanced (and it doesn’t have to be either). And that will shift as your work and life do as well. I try to create intentional time with each of my kids and my spouse and other important people in my life. And then I’ll sprinkle in “extra” work opportunities. I try and tune into my body on things that feel like they need attention and let the things go that don’t light me up (physically or emotionally).
What’s a piece of advice you can share that you wish you’d known when you first started your Entreprenista journey?
Hire a business coach. They help you come up with a plan and identify issues you didn’t even know you had. They also help you with mindset which is wayyyyyy more important than anyone tells you.
What have you achieved recently that you’d like to celebrate with our community?
Publishing my book: “Not Tonight, Honey: Why Women Actually Don’t Want Sex and What We Can Do About It”!
What’s next for your business? What can we expect to see over the next few years?
More books. More speaking engagements. More group programs.