6 women founders share a piece of advice they wish they’d known when starting their Entreprenista journey

Website Header Template (4)

Erin Brown, Founder of Hot Red Carpet

I am a facilitator of fun. This is done in two ways: I provide light-hearted “Red Carpet” treatment as an emcee at events welcoming attendees to literally step into the spotlight on my tiny red carpet and at virtual team bonding events as a game show host; second I am a Confidence Coach helping individuals and organizations to hone their confidence so they can connect with their own audiences effortlessly. 

Hot Red Carpet’s mission is to uplift the world by helping people create customized red carpet experiences. Whether it’s transforming a dull work meeting into an engaging and team-spirited experience, turning a blasé virtual happy hour into a game show that’s filled with laughter, camaraderie, and healthy competition, or amping up the joy at a special occasion by capturing unique red carpet interviews, our intention is for clients to feel free to enjoy the moment and connect leaving a long-lasting positive impact!  

Best advice:

Surround yourself with a support system who you trust and can lean on during the journey. Be kind and loving to yourself & celebrate each win along the way as it will build momentum and remind you you’re on the right path.

Marianna Kerppola, Founder and CEO of Poisera

The Poisera App supports moms-to-be through the overwhelming transition into motherhood. We help moms turn anxiety into resilience by creating a safe space to talk through what’s really going on. We aim to give each mom the confidence and resilience to follow her own mothering journey. For us, this begins with caring for her emotional wellbeing, so mothers can endure the lows and celebrate the highs of motherhood.

I launched Poisera because of my own turbulent journey into motherhood. My mom passed away 6 years before I gave birth to my daughter. I felt incredibly alone, despite having a supportive partner and community. As I talked to more moms, I discovered all moms struggle with loneliness, each in their own unique way. That’s what inspired me to launch Poisera: To create a company that supports and empowers moms along their journey.

Best advice:

Celebrate and savor *every* small win along the way. Launching a company is not for the faint of heart. But if you can hold on to the highs, you can weather the lows.

Janice Wong, Founder of BeCeBe Cloth

BeCeBe Cloth is founded by a nurse and mom of 2 small children. We design reusable potty training blankets, simplified cloth diapers, and grow-with-me clothing to help busy, eco-conscious parents clean and clothe their little one with ease. Our multi-functional products empower parents to make multi-purpose, long-lasting purchases that preserve our sanity, kids’ future, and this planet.

Best advice:

I’m so grateful for the amazing women I’ve met as I prepare for the entrepreneurship marathon. Start lean, learn fast, collaborate and empower each other to maximize the Entreprenista impact!

Brett Krugman, Designer and Owner of BRETT LAUREN Jewelry

BRETT LAUREN is a woman-owned contemporary jewelry company that employs women from local underserved communities to hand-assemble our gemstone pieces.  Jewelry is our passion, dignity is our purpose.

Best advice:

Don’t think that just because you ran a division, or a company for someone else, that you have it nailed when you start your own business…YOU WILL NEED HELP. Drop the ego and ask for it…it will be the smartest and most rewarding move that you make.

Kerry Farris, Founder of Once Again Home Co.

Once Again Home Co. creates joyful, stylish and  versatile home products for a growing community of conscious consumers. Our towels are the first step in creating good habits to help families use less single-use products and ease into a more sustainable way of living.

Best advice:

Don’t be afraid to share your business with friends, family, social media and more. I have received so much support and confidence from finally having the strength to share this information. I was so worried about negative feedback that I forgot about all of the positive feedback I would receive. It also helped me get the word out and sales moving.

Caitlin Johnson, Founder of Bold-Bird Consulting, Inc.

My name is Caitlin Johnson and I am Master Certified in Execution Management. I have over 15 years of experience and have coached over 70K global leaders. I’ve been named among the top 4% of achievers in my industry. At Bold-Bird, we believe that everyone deserves the chance to live the life they imagined, by deliberately crafting their personal terms for success and infusing them into work that matters. We create tailored coaching programs to help individuals recognize and leverage their unique strengths so that they can transform those talents into successful career and personal opportunities. Our mission is to embolden others to rise above the daily grind and access the desire to live intentionally, purposefully, and without regrets.

Best advice:

Don’t be afraid to partner and collaborate. Becoming an entrepreneur can feel like a lonely road. Partnering and collaborating helps keep the momentum going.  It’s engaging and reminds me why I’m venturing out on my own.

Share it!

Posted in

Leave a Comment

The best gifts for everyone on your list (from Entreprenista-owned brands, of course)

We’ve handpicked the best gifts for everyone on your list! This guide has you covered with the perfect gifts for the beauty enthusiast, the fitness lover, the friend who seemingly has *everything*, and everyone in between. SHINERY The globe’s first clean, plant-based jewelry and hand wash, SHINERY is the brainchild of newly minted Entreprenista Brea…

The 13 best gifts for kids from Entreprenista-owned brands

This holiday season, we know you have a lot on your plate. That’s why Entreprenista has handpicked this season’s best gifts for kids from women-owned businesses, so you can easily shop knowing the kids in your life will love these one-of-a-kind products. DŌ, Cookie Dough Confections When Entreprenista Kristen Tomlan moved to New York City…

12 Mamaprenista approved gifts from women-owned brands

Mamaprenistas do it all. This holiday season, the Entreprenista team has put together our favorite essentials from women-owned brands that will enable the Mamaprenista in your life to put her best foot forward as she enters the new year. Whether it’s indulging her sweet tooth, treating her to luxury items, or empowering her to glow…

The 11 best gifts for the Entreprenista in your life

Are you shopping for a go-getter who is serious about their personal and professional success, but not quite sure what they need? Not to worry, the Entreprenista team has you covered this holiday season! We’ve curated our list with incredible gifts for the hardworking, biz-minded Entreprenista in your life – ranging from biz-boosting programs to…

Ali Mejia of Eberjey on becoming the at-home comfort the world craves

Describe your business in a few words: For over 25 years, Eberjey has created styles and spaces that encourage softness, ease, confidence, comfort, and total authenticity. We use only the softest fabrics and timeless craftsmanship to design iconic pajamas and beautiful, functional pieces that support sleep and individual style. Through our fast-growing DTC business, four…

Tara Clark of Modern Mom Probs and Modern Mom Style Box on aiming for effectiveness

Describe your business in a few words: I am an author, content creator, mother, and the Founder of Modern Mom Probs and Modern Mom Style Box. I published my first parenting book, “Modern Mom Probs: A Survival Guide for 21st Century Mothers” in April of 2021. Additionally, my work has been featured in prominent publications…

Sophie Dornstreich of InCircle Fertility on unapologetically setting expectations and boundaries

Describe your business in a few words: My undergraduate and graduate education is in Social Work and my entire career was in the nonprofit sector until…secondary infertility knocked on my door. I emerged on the other side of my fertility journey crystal clear on the fact that I needed to turn my pain into purpose.…

Karen Montgomery of Masterly Mutual on developing accountability partners

Describe your business in a few words: Masterly Mutual provides relatable insight into understanding life insurance better so prospects can feel confident and at ease when considering a decision to purchase protection. What was your background prior to starting your own business? I was a captive agent working for corporate agencies. Did you always know…

9 Entreprenista League Members share their best tips for staying productive

Happy National Entrepreneurs’ Day! To celebrate, we’ve asked 9 of our wonderful Entreprenista League members to share their top 3 tips for staying productive each day: Ashley Piszek of MISS SWISS 1. Create a routine. Start each workday with a morning routine that will get you ready for the day ahead. It could be working…

Amanda Hofman of Go To Market on leaning into your entrepreneurial spirit

Describe your business in a few words: I am the Co-Founder of Go To Market, a marketing company that designs custom print-on-demand merchandise stores for businesses and individuals.  We specialize in designing inventive, fashion-forward, and sustainable merchandise in print-on-demand format.  Print-on-demand means no inventory, fulfillment, or high investment on the part of businesses. Before creating…

Designer and Brand Strategist Sarah Magidoff of Canopy on slowing down to make room for what matters

Describe your business in a few words: My name is Sarah Magidoff, and I’m the designer and brand strategist behind my design studio Canopy, where I help emerging founders build unforgettable brands using a stress-free, hustle-free process of design. I also founded the Slow Entrepreneur Movement where I help hard-working entrepreneurs work less, while getting…

Tracey Serebin of Clubhouse Enterprises of Florida, Inc on creating wealth for women

Describe your business in a few words: My business is called Clubhouse Enterprises of Florida, Inc, where all the Adventures happen.  I am currently working on a Women of Wealth Initiative with my website platform and creating VIP Exclusive Wine, Women and Wealth Events called “Own Your Power” in Tampa, Sarasota and Orlando.  They are…

Artist & Pilates Instructor Noemi Manero on appreciating the small things

Describe your business in a few words: I am a Balance Body Comprehensive Pilates instructor and a registered teacher with Yoga Alliance since July 2013. I’ve owned my own Pilates studio since 2019. One of my biggest passions is to paint. Today my paintings hang in private collections throughout Europe and California. My work is…

Tracy Nicodemo of Little Creatives on the launch of her modern play furniture brand

Describe your business in a few words: I’m a mom, designer, and person who believes that having kids doesn’t need to change your own design aesthetic. (Your home can still feel like you!) I started Little Creatives after I couldn’t find any furniture options when our son was born that brought out his creativity, nurtured…

Rebecca Nunez of The MRN Agency on embracing your seat at the table

Describe your business in a few words: With over a decade and a half of experience working in Executive roles at the ‘Big 3’ marketing agencies in LA, launching numerous multimillion-dollar global & national campaigns and activations, I wanted to do things a little different, my way, my mode which is where modeRN was originally…